Why Do Acquisitions Fail? Part 3 Target Assessment
This 6-part blog series is based on our Acquisitions Approval Model. This week we examine the crucial stage of getting to know the target. This week in Part 3, we review our Phase 3 where an acquirer meets the target, builds a comprehensive picture of their business,...Marketing is Your Story while Sales is Your Prospect’s Story
Marketing The first part of my assertion is pretty obvious but worth stating. Marketing today, more than ever, is about story telling. Great content tells a story about the challenges you solve and the results you achieve. This is key because it not only attracts...
Entrepreneurship & Storytelling
The Tipping Point by Malcolm Gladwell tried to explain why events, stories, issues go viral. Why they spread. And his explanations are as important today as they were when he first published in 2000. There is so much in this book to inspire entrepreneurs to think...How To Reposition Your Company To Make Money
“Know-how is what separates leaders who perform – who deliver results – from those who don’t” Ram Charan. Downtimes are a great opportunity to reposition your business….To ask yourself – what business am I in? When trading is...Operational Excellence For Exits
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